Creature & Co. is proud to support the Better Business Act, a campaign to change UK law to ensure that company directors are held responsible for advancing the interests of shareholders alongside those of wider society and the environment.
At Creature & Co., we put the importance of people and planet at the core of everything we do. So, our company has joined the Better Business Act coalition. We’ve joined because we believe the world needs every business to be at its best: creating good jobs, helping to fix pressing problems and adding value to society. This position aligns with our stated mission and values as a company.
Creature & Co. is joining hundreds of businesses calling for a straightforward legislative solution: the Better Business Act will ask the UK government to amend section 172 of The Companies Act to ensure that company directors are held responsible for advancing the interests of shareholders alongside those of wider society and the environment.
Our company is encouraged by the fact that the Better Business Act is a business-led campaign, driven by leaders who recognise that the law has fallen behind business culture and who have proven that this approach to business works for everyone.
We believe that the Better Business Act is a unique opportunity to demonstrate UK leadership on the global stage – creating a competitive advantage, driving innovation, accelerating progress to net zero, and aligning with the government’s ambition to build back better.